Copy-paste prompt playbooks for cold outbound, WhatsApp nurture, deal revival, renewals, referrals and more. Pick a playbook, paste the prompt, get results.
B2BEmail
5 min
Cold outbound — IT services
Full outbound sequence for IT services companies targeting decision-makers in Indian enterprises. Includes first touch, 2 follow-ups, and a breakup email.
Write a 4-email cold outbound sequence for an Indian IT services company.
Context:
- We offer: [IT service — e.g. software development, cloud migration, cybersecurity]
- Target: [CTO / IT Manager] at [industry] companies with [size] employees
- Location: [city/region]
- Core value: [main benefit]
Email 1 (Day 1): Cold intro — insight-led, not salesy
Email 2 (Day 4): Follow-up — add a relevant case study or stat
Email 3 (Day 9): Short "did I lose you?" message
Email 4 (Day 14): Breakup email — door stays open
For each: subject line, body (under 120 words), CTA. Professional Indian English tone.
B2CWhatsApp
5 min
Real estate — form lead to visit
Convert portal or website enquiries into site visits using a WhatsApp nurture sequence. Handles no-reply, interest, and budget objections.
Write a WhatsApp nurture sequence to convert a real estate portal lead into a site visit.
Context:
- Property: [type — 2BHK / villa / commercial]
- Location: [area]
- Price range: [approximate]
- Lead source: [portal / website / social media]
Sequence:
Message 1 (within 1 hour of enquiry): Warm, welcoming intro
Message 2 (Day 2, no reply): Value message — highlight one unique feature
Message 3 (Day 4): Social proof — mention visits or interest from others
Message 4 (Day 7): Offer site visit — easy yes/no
Message 5 (Day 12): Final follow-up — light urgency
Tone: Friendly, trustworthy, local. Under 80 words per message. Include relevant emojis.
RevivalEmail
5 min
Universal "haven't heard back" sequence
Adapt this 3-touch sequence for any stuck deal — B2B or B2C. Different angles each time so you don't sound repetitive.
Write a 3-message revival sequence for a prospect who has gone silent.
Deal context:
- What I sell: [product/service]
- Last interaction: [what happened — e.g. demo, proposal sent]
- Time since last contact: [e.g. 2 weeks]
- Prospect: [title] at [company]
Message 1 — "Helpful insight" angle:
Share something useful (stat, trend, tip) relevant to their business. No hard sell. End with one light question.
Message 2 — "Direct & honest" angle:
Acknowledge the silence. Ask if priorities have changed. Keep it under 4 lines.
Message 3 — "Closing the loop" angle:
Tell them you're removing them from your follow-up list. Often gets a reply.
For each: subject line (for email) or opening line (for WhatsApp). Under 80 words. Adapt tone to context.
B2BWhatsApp
5 min
Post-demo follow-up sequence
The 48 hours after a demo is critical. This sequence keeps the momentum alive and moves the prospect toward a next step.
Write a post-demo follow-up sequence for a B2B sales professional.
Context:
- Demo was for: [product]
- Prospect: [title] at [company]
- Demo outcome: [positive / neutral / had objections]
- Specific objection or concern raised (if any): [concern]
Sequence:
Message 1 (within 2 hours): Thank you + recap of key points discussed + next step
Message 2 (Day 2): Address the main concern from the demo + provide proof/case study
Message 3 (Day 5, if no reply): Short check-in — are they still evaluating?
Message 4 (Day 10): Final message — proposal or decision timeline ask
For each: Email subject line, message body (under 100 words), one clear CTA. Professional tone.
RenewalsEmail
5 min
Contract renewal campaign
Retain and upsell existing clients at renewal time. Three-message sequence that reinforces value and handles "we're looking at alternatives".
Write a contract renewal sequence for an existing client.
Context:
- What we provide: [service]
- Client: [company type]
- Renewal in: [e.g. 30 days / 60 days]
- Key value delivered this year: [2–3 achievements/results]
- Upsell opportunity (if any): [new feature or upgrade]
Sequence:
Email 1 (60 days before): Review + value recap + early renewal offer
Email 2 (30 days before): Address common objections — "we're reviewing options"
Email 3 (7 days before): Final reminder + urgency (price lock, deadline)
For each: subject line, body (under 120 words), CTA. Warm, relationship-focused tone.
ReferralsWhatsApp
5 min
Referral ask from happy clients
The easiest lead is a referred one. This sequence helps you ask for referrals naturally without being awkward or pushy.
Write a referral request sequence for a satisfied customer.
Context:
- What I sell: [product/service]
- Client: [name/role] — happy with [specific result they got]
- Relationship: [how long / type of relationship]
- Ideal referral: [type of company or person]
Write:
1. A WhatsApp message asking for a referral (casual, not transactional)
2. An email version (slightly more formal)
3. A LinkedIn message version (brief, professional)
4. A follow-up if they say "I'll think about someone" — sent 5 days later
Tone: Grateful, genuine, easy for them to say yes. Never pushy. Give them an easy out if they can't think of anyone.
Need a custom playbook?
Use the B2B or B2C builders to generate a fully custom prompt for your specific situation.
The Sales Swipe File is a curated library of ready-to-use AI prompt playbooks for every sales situation — cold outbound sequences, WhatsApp nurture campaigns, deal revival messages, renewal conversations, and more. Copy any playbook, customise it for your product, and use it immediately.
How to use it — 4 steps
1
Browse the playbooks Scroll through organised playbooks by sales situation.
2
Select what you need Cold outbound, WhatsApp follow-up, deal revival, renewal, referral request.
3
Copy the playbook One click copies the full prompt sequence.
4
Customise & use Replace the [placeholders] with your product details and send.
Who is this for?
Salespeople who want proven templates rather than starting from scratch, new reps who need a playbook to follow, and experienced salespeople looking to systematise their best-performing sequences.
Why use an AI prompt instead of doing it manually?
The best salespeople don't reinvent the wheel every time — they have a playbook of proven approaches they iterate on. This swipe file gives every salesperson instant access to what works, so they spend time selling rather than writing messages from scratch.
Frequently asked questions
How often is the swipe file updated?
New playbooks are added monthly based on what's working for Indian sales teams.
Can I suggest a playbook to add?
Yes — use the Contact page to suggest a specific scenario you'd like a playbook for.
Are these specific to Indian sales?
Yes — all playbooks are written for Indian B2B and B2C sales contexts, WhatsApp norms, and Indian buyer psychology.
Can I customise the prompts?
Yes and you should. The templates are starting points — add your product name, specific buyer details, and personalisation for best results.